Dior has introduced a new feminist message and everyone is already falling in love with it.
Karlie Kloss modelled the brand’s new-season feminist T-shirt before it even arrived at the autumn/winter 2019 collection showcased at the Paris Fashion Week. These slogan T-shirts have become an expected part of every collection since the appointment of Maria Grazia Chuiri in 2016.
This season’s slogan reads “Sisterhood is powerful,” which reportedly was inspired by Robin Morgan’s seminal 1970 book of the same name. Harper’s Bazaar adds that “the anthology features radical feminist writings that were edited by the American poet and author. However, the book’s title was originally coined by writer Kathie Sarachild in a flier that she wrote for the keynote speech she gave for New York Radical Women’s first public action.”
And this new slogan comes two years after the success of the ‘We should all be feminists’ T-shirt, inspired by Chimamanda Ngozi Adichie’s famed essay.
For autumn/winter 2019, Dior revealed two versions of the same T-shirt, the other which read “sisterhood is global”. Check out some of them below: