Kwesé iflix – Africa’s game-changing digital entertainment platform today unveiled its exciting new localized content plans with huge local content tent poles focusing on a bold slate of original programming.
2018 marks the launch of original programming for Kwesé iflix, a slate comprising of local scripted drama, raw docu-series, plus pan-regional alternative news and live coverage. It’s a slate that encompasses many firsts for African entertainment.
The announcement follows the premiere its first Kwesé iflix Original series in Kenya, Nganya. From today, users across Africa can stream and download this action-packed, thirteen-part drama series exclusively on Kwesé iflix.
Produced by leading Kenyan production house, Assignments Studios, Nganya is a gritty Swahili drama centred around the matatu business in Nairobi’s Eastlands. In a criminal underworld teeming with shady characters, our hapless matatu team soon find themselves tangled in a web of corruption and deceit.
Customers can simply download the Kwesé iflix app from the Google Play or Apple App stores and enjoy four episodes each week for free. Kwesé iflix users with VIP passes can binge watch all 13 episodes immediately.
Following the launch of Nganya, Kwesé iflix has announced the December release of it’s highly anticipated original Tanzanian Telenovela – Nyavu, a captivating love story filled with drama, deceit and traditions. In Nigeria, Kwesé iflix will be launching an innovative docu-series which will be released early next year.
Kwesé iflix has additionally greenlit a number of projects which underpin the company’s commitment to localization and homegrown talent, with the aim to create impactful, locally relevant content that has a familiar appeal, whilst lifting the bar on local free-to-air TV output. It is this commitment to innovation that recently landed Kwesé iflix the award for Best Innovation in Digital Entertainment at AfricaCom 2018.
Kwesé iflix CEO, Mayur Patel commented: “Our new original content offering underlines Kwesé iflix’s ambition to lead an entertainment revolution in the markets we serve in Africa. Deeply relevant, action-packed and with local antagonists, our original slate pushes the limits. We are thrilled to work with local top tier industry players to offer our users some of the region’s top entertainment franchises. We want to grow and establish Kwesé iflix as the new home for the region’s most talented producers and actors.”
ABOUT KWESÉ IFLIX
Kwesé iflix is a mobile platform that offers cutting-edge, youth focused programming showcasing video-on-demand and download-to-watch-later entertainment content. It is a product stemming from a joint-venture between Kwesé, a pan-African media company, and iflix, the leading emerging market mobile video-on-demand service. Aimed at becoming the core vehicle to delivering seamless mobile experiences to millions of viewers, the App offers users a comprehensive mobile internet TV experience that combines thousands of hours of top quality international and local movies and TV shows, alongside live sporting channels, news programming, kids entertainment, and original content. This includes the largest aggregation of pan-African linear local free-to-air channels delivered to users on their mobile devices.
Kwesé iflix is Africa’s fastest growing mobile entertainment service, currently available in Nigeria, Ghana, Kenya, Uganda, Tanzania, Ethiopia, Zambia and Zimbabwe. With operations expanding to Rwanda, Botswana, Lesotho and Malawi.