Lovelabel by Ife, Melanin love, Spring collection, the maiden collection from this fresh, Afrocentric and bohemian fashion house set to change the fashion industry in Nigeria.
The fashion house is kicking off with a change the game theme called; Black fusion, taking out the expected colour for Valentine, replacing hot red with sizzling, sexy, melanin fuelled and classy black in spirit of black culture month.
Ife Olumekun is the bohemian influenced, Afrocentric fashionista behind this fast rising clothing line. She is a hands-on tailor-couturier, well travelled which has taken over this Valentine Spring outfits influenced by various cultures from across the world (from the Asian Kimono to the American All stars, to the Caribbean frills and the English corset and roses, all woven into the modern African woman’s fashion sense .
If you whittle all that down, these guys are set to become Nigerian fashion’s best, with this Summer collection black fusion. Working closely with its creative director Melange, photos taken by Isaiah Euclase Photography and modelled by serial beauty queen Ms Tarere Obaigbo.
They put on a strong, sexy, independent and driven woman atmosphere — textured lace fabric, variating V necklines, frills, and feminine curves.